Personal Power.
Organizational Impact.
American Advantage.

LevelUp America is for the high-agency tribe. Many of them are found in “The Demo,” the 25 to 54 crowd who work, lead, build, earn, raise families, and shape policy. They are the backbone of American competitiveness. They move economies, drive culture, and carry real responsibility. They seek genuine performance models, implementable frameworks, and tangible results. LevelUp delivers substance, not slogans; structure, not noise. If you're ready to grow, lead, and win, and believe in a full-capacity America where all talent contributes and earns, this is your platform. This is your tribe. No hype. No hysteria. Just systems, standards, and strategy to compete, contribute, and rise.

Johnathan created LevelUp America because he sees a gap that very few are filling. Leaders are offering symbolic gestures and empty slogans instead of practical and practicable frameworks. He understands that America's strength lives or dies with “The Demo,” the high-agency 25 to 54-year-old producers, protectors, and problem-solvers. Unleashing their full talent is not optional. It is the line between renewal and decline for every class, geographic area, and demographic profile. Johnathan’s conviction is clear: progress is not given. It is earned through discipline, mastery, and measurable performance. LevelUp America exists to help high-agency individuals, organizations, coalitions, and communities elevate productivity and impact, improve quality of life, and strengthen our nation.

Johnathan’s path is one of tireless ascent. From a winless high school team to a college walk-on and team captain to the NFL. From civil rights law and advocacy to pioneering new frontiers in the innovation economy to national policy leadership in the White House. He uniquely operates at the intersection of community, economic, education, entrepreneurship, workforce, and human development. He has served, competed, and delivered at the highest level. Along the way, he created the pillars: The Champion’s Way™ to help people master themselves before leading others; Trim Tab Revolution™ to give leaders the tools to make small, high-leverage changes for exponential impact; and Inclusive Competitiveness® to connect America’s prosperity to the full breadth and depth of its talent. Simply put, Johnathan loves this work. This rare blend of joy, grit, insight, and strategy makes him a trusted guide for leaders, institutions, and communities determined to achieve results that endure.

LevelUp America delivers all value through three fully integrated, branded pillars:

The Champion’s Way™ – Elite Personal Performance This is the foundation for individuals seeking elite growth and leadership. Through books, readiness assessments, playbooks, workshops, and high-impact keynotes, The Champion’s Way helps people master themselves and build lasting resilience. The system empowers individuals to set higher standards, overcome internal barriers, and achieve sustained performance.

Trim Tab Revolution™ – Exponential Organizational Impact Trim Tab Revolution is the definitive system for organizations that refuse to settle for incremental progress. The offering includes innovation sprints, leadership labs, strategic coaching and facilitation, and tailored consulting. Clients learn to identify and leverage critical points of influence, producing measurable, sustainable transformation and breakthrough results.

Inclusive Competitiveness® – National Economic Strength Serving All

Inclusive Competitiveness is a strategic framework for policymakers, ecosystem leaders, and mission-driven institutions. The suite includes executive briefings, strategy development, white papers, toolkits, advisory panels, and national summits, providing data-driven models and proven strategies to drive broad-based growth and position inclusion as an economic imperative.

LEVELUP AMERICA™

Outcome: Individuals, organizations, and communities driving local and national prosperity

Output (customized):

• Talent Competitiveness Audits Benchmark regional workforce ecosystems against national productivity standards

• America Ready Blueprint A comprehensive transformation plan for regions or institutions to align workforce, innovation, and competitiveness

• Civic Leadership Labs Equip cross-sector leaders to work from the same economic playbook

THE CHAMPION’S WAY™

Outcome: Self-mastered individuals who lead, build, and outperform

Output (customized):

• Mastery Assessment Toolkits Diagnostic to identify individual gaps in discipline, clarity, and execution

• The Champion’s Playbook A system for turning ambition into results (with performance benchmarks)

• Leaderboards & Recognition Systems Cultural reinforcement tools for schools, teams, or training cohorts

TRIM TAB REVOLUTION™

Outcome: Institutional leverage and scalable systems for exponential impact

Output (customized):

• Trim Tab System Maps Custom blueprints showing where to apply small shifts for outsized change

• Coalition Alignment Labs Facilitate high-stakes collaboration with shared language, KPIs, and dashboards

• Strategic Language Packs Equip leaders with precise narratives to move boards, teams, funders, and communities

INCLUSIVE COMPETITIVENESS®

Outcome: Institutionalize boundaryless inclusion as an engine of growth

Output (customized):

• Inclusive GDP Contribution Models Show how full capacity productivity drives economic outcomes

• Policy Performance Briefs Tie no limit inclusion initiatives to job creation, wage growth, and productivity metrics

• Budget Alignment Tools

Shifting investment priorities toward geographically and demographically inclusive growth

“Post-partisan” is a mindset and approach that moves beyond traditional political divisions. It rejects old left-versus-right thinking and instead prioritizes solutions, shared interests, and measurable results over ideology or party loyalty. Post-partisan leadership builds bridges and focuses on what works.

• Pattern Recognition: Decades across sports, advocacy, government, and innovation give Johnathan the ability to see what others miss and act with certainty.

• System Change: He is not satisfied with surface-level wins. He reshapes broken systems for lasting impact.

• Bridge Builder: His leadership spans every political, social, and economic divide, making him a post-partisan unifier in a fractured era.

• Authentic Authority: Johnathan’s setbacks and reinvention make him credible. He lives the message LevelUp America™ delivers.

• Mentorship Mindset: Legacy means multiplying winners. Johnathan’s greatest joy is helping others succeed.