THE LEVELUP AMERICA™ SYSTEM
America wins when people, systems, and communities level up.
High-agency people and organizations partner with Johnathan to develop top talent, build performance systems, and deliver results that stand up to global competition.
The Champion’s Way™
Equips high-agency individuals with mastery and resilience to elevate performance and lift their teams to new heights.
Trim Tab Revolution™
Agile frameworks and precision strategies that help economic, community, innovation, education, entrepreneurship, workforce, and human services organizations become force multipliers—turning small actions into exponential gains. Built on leverage and simplicity, not complexity.
Inclusive Competitiveness®
Inclusion without boundaries empowers innovation, economic, and community organizations to connect high-agency talent from every community in our nation with the future economy, fueling local growth and strengthening America’s competitive advantage.
Join the movement redefining American performance. Gain exceptional insight, explore the system, and schedule a meeting with Johnathan to equip your team with the tools to build what’s next.
BUY THE BOOKS
Explore the heart of transformation. Get the books on Inclusive Competitiveness and The Champion’s Way to secure your advantage and expand your impact.
THE MISSION WITH GRATITUDE
There is another way. If you are ready for the harder path—the better path, the one that demands more and delivers more—then you are in the right place.
I am here because I refused to quit. When family, mentors, coaches, and friends poured into me, I made it count. Every push, correction, criticism, and challenge became fuel for growth. I never chased validation and never needed permission to know my worth. I’ve competed and contributed at a high level, accomplishing nearly everything I set out to do. I have lived what I believe and carry deep gratitude for the uncommon range and rare depth of experience that now powers LevelUp America™. A Champion’s strength is built from the inside out. Earned, every time. That is the LevelUp America™ proof. This is not just my story. It is your invitation. Do not wait for approval. Assert agency, claim your path, and lead forward.
Let’s level up, America.
Leaders Are Talking...
“Appointed by President Donald J. Trump... Johnathan diplomatically liaises throughout the Administration, gaining support for unprecedented Federal investments in HBCUs. A source of innovative and actionable policy proposals... [the] Initiative has never been more productive or impactful than it is under Johnathan’s leadership.”
Joseph J. Grogan
Former Assistant to the President and Director, White House Domestic Policy Councile Lane
“Johnathan understands the devastating impact that the twenty-first-century evolution to an Innovation Economy has had on communities and regions that relied upon the manufacturing sector for employment and other economic opportunities . . . he sees opportunities and begins to delineate a clear pathway for those most affected. Even the most studied economist and seasoned civic, government, and philanthropic leader will find enlightening information in [his frameworks].”
Jay Williams
Former U.S. Assistant Secretary of Commerce for Economic Development, leading the U.S. Department of Commerce’s Economic Development Administration (EDA)
“Holifield’s ideas on how to improve U.S. global economic performance while tapping into our country’s talented and diverse innovators, entrepreneurs, and workforce are on point. It's a timely and important contribution to the emerging national discourse.”
Lee Fisher
Former Ohio Lt. Governor, Director of the Ohio Department of Development, and Chair of Ohio Third Frontier Commission
“Read it to cut through the noise—the political posturing, the economic smoke and mirrors, and the media haze. It is a balanced, pointed, and timely call to action. Holifield makes clear what we need to do.”
Mark Pinsky
Former CEO, Opportunity Finance Network
“Holifield clearly identifies the economic imperative of our time... His restructuring framework is perceptive, coherent, and transcends political affiliations... enlightening and empowering.”
Michael Schreiber
COO, Robert F. Kennedy Human Rights
“I have followed [Holifield’s] innovative work with a strong interest... We now have a blueprint to... build a vibrant and diverse economy and... eliminate social and economic inequalities... here in the UK as well as the U.S.”
Roger Warnock
Former Fellow, Winston Churchill Memorial Trust
“Holifield has provided... vital lessons about what really drives and sustains national economic success... [pointing] America to a future where … realizing the potential of all our people ensures our economic longevity.”
Clifton L. Taulbert
Pulitzer-Nominated Author & Entrepreneur
“[A] critical work for policymakers, decision-makers, and community leaders... By investing in economic inclusion and competitiveness, we can unleash a new wave of economic development and strengthen our long-term global advantage. Ignoring... [his] lessons and practical tools... would be at our peril.”